What If the Tower Came Back?
- Rory Wilmer

- Jul 11, 2025
- 2 min read
OK. Let’s just say it out loud: Rebuild the pier. Rebuild the tower.
Two no-brainers. Two bold strokes. Two impossible ideas—until they’re not. Of course, the usual choir will chime in:
"Too expensive."
"Too complicated."
"Too late."
And sure—there are always reasons not to do something. But none of that stops me imagining what could be. Because that’s what this place does to you. It gets under your skin, kicks up the silt in your head, and whispers: Why not?
Look Again
I’ve been staring at this old photo from Perch Rock. The one with the original New Brighton Tower, rising out of the sand like a dream in scaffolding. Victorian families on the beach. The tide out. The sky big.

Now look again. We’ve reimagined it—two sketches, one photoreal, one architectural. Not a copy. Not nostalgia. Something new built on the old. A modern tower, civic at its base, soaring at the top. A signal to the river. A statement to the world.

This isn’t just about buildings. It’s about reconnecting the town to its main artery of experience: the Mersey. It’s about giving people a reason to walk, to look up, to belong. It’s about imagination having the courage to show up in concrete, steel, and glass.
What Towers Mean
Towers are never just towers. They’re declarations. They say: We’re here. We matter. We’re building something bigger than ourselves.
The original tower told a story of ambition—of New Brighton trying to out-Blackpool Blackpool. It didn’t last, but its spirit still hangs in the sea air. A new tower wouldn’t be about one-upmanship. It’d be about identity. It’d say:
We’re the town that rebuilt what others forgot. We turned “you can’t” into “we did.” We stood up and looked out again.
I’m No Architect

I’m no architect. No engineer. No cost consultant. But I do have a mind. And I can use it to speak, to sketch, to imagine.
What if we gave New Brighton a centrepiece again?
Not a retail park, not a car park—A civic place. A creative place. A shared place.

Something that lifts the eye and the spirit.
The Impossible Is Just the Start
Everyone says it can’t be done.
But that’s always how it starts.
And if we don’t ask the big questions, we’ll never get the big answers.
So I’m asking:
What if the tower came back?
What if we stopped waiting for someone else to care, and started building the future we actually want?
Just imagine.
RW


